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Technical SEO Audit

Challenge

Trianz, a provider of digital transformation services, recognized the importance of optimizing its web presence to enhance visibility and attract quality traffic. With a commitment to staying ahead in the competitive digital landscape, Trianz needed to analyze and optimize its website's performance.

Project type: Site Audit, Content Audit, Sitemap Audit

Key players: SEO Specialist, Web Designer

Process

The objective was to meticulously analyze Trianz' web presence in alignment with technical SEO best practices.

Detailed problem statements along with effective solutions were crafted and shared with the development team for systematic implementation.

This strategic audit led to substantial improvements, notably a significant 20% increase in Trianz' Ahrefs health score—a testament to the team's commitment to optimizing web presence.

Issues analyzed:

    • Canonical Tag
    • Crawlability
    • Duplication
    • HTML Sitemap
    • Images & Video
    • Indexation Analysis
    • Internal Linking  
    • Legacy Domain Issues
    • Metadata Analysis
    • Off-page Analysis
    • Page Speed
    • Redirects
    • Robots.txt
    • Status Codes
    • URL Structure
    • XML Sitemap

    Outcome

    Increased Trianz's Ahrefs health score by 20% and domain authority by 4 points. Health check automations were then implemented to streamline ongoing monitoring and maintenance.